full
Future of Agriculture 102: Biochar with Jim Loar of Cool Planet
Jim Loar is the President & CEO of Cool Planet, a company founded to provide innovative agricultural technologies that increase crop production at a low cost while reducing greenhouse gas throughout the atmosphere. The company’s current research focus is on their Cool Terra Engineered Biocarbon technology, a type of soil enhancer that improves soil health, reduces water consumption, and supports optimal fertilizer performance. Prior to joining Cool Planet in 2015, Jim was the VP of Operations at Wilbur-Ellis Company, the fourth largest agricultural retailer in the USA.
Today, Jim shares their company’s latest findings on Cool Terra and how it can help optimize crop output. He describes the science behind Cool Terra, the many benefits it imparts to both soil and farmer, and how it can help fight global warming. He also explains some of its most outstanding research findings, particularly when it comes to soil microbe health.
“We're providing the habitat for the soil biology to colonize and grow and prosper.” - Jim Loar
This Week on The Future of Agriculture Podcast:
- What is engineered biocarbon technology all about?
- What is BioChar and how can it be used in agriculture?
- The primary benefit of a treated BioChar material.
- The main findings of their lab tests on Cool Terra.
- How their product can help ease environmental use of pesticides.
- Why Cool Terra can help farmers have higher income.
- Cool Terra and its effects on the air we breathe.
- Is it economically feasible to move carbon around?
- Does the product need more nitrogen?
- Are other similar products standardized?
Jim Loar’s Words of Wisdom:
- When it comes to soil microbes, what we all hope for is we can put the good guys in a better position to outcompete the bad guys.
- Different farmers have different beliefs and different ways of thinking about their soil.
Connect with Jim Loar:
Check Out Our Sponsor for the “Sustainability at Scale” Series
Have you ever heard of Marrone’s BIO WITH BITE? Marrone Bio Innovation offers crop pest protection for the modern organic and conventional production systems. To make sure every grower using their products realize the best possible return on investment, Marrone invests time and resources to thoroughly test and demonstrate the efficacy of those new state of the art products. With serious trial data to back it up! You can see more and connect directly with Marrone by visiting them at www.marronebio.com
Marrone is very proud to support The Future Of Agriculture blog series on sustainability in agriculture with Tim Hammerich.
We Are a Part of a Bigger Family!
The Future of Agriculture Podcast is now part of the Farm and Rural Ag Network. Listen to more ag-related podcasts by subscribing on iTunes or on the Farm and Rural Ag Network Website today.
Share the Ag-Love!
Thanks for joining us on the Future of Agriculture Podcast – your spot for valuable information, content, and interviews with industry leaders throughout the agricultural space! If you enjoyed this week’s episode, please subscribe on iTunes and leave your honest feedback. Don’t forget to share it with your friends on your favorite social media spots!
Learn more about AgGrad by visiting:
AgGrad on Twitter AgGrad on Facebook AgGrad on LinkedIn AgGrad on Instagram
